aliya mohamed

  1)  who do you think the target audience is for His Dark Materials and why? What about psychographic groups? Aimed at a contemporary family audience for the BBC Sunday night broadcast slot (8.10pm) Targeted at fans of the fantasy genre along with fans of the original books by Philip Pullman. Diverse representations of gender and race may appeal to a younger audience. Rated for 14+ by HBO due to some scenes that may be frightening to younger children. The UK DVD release of His Dark Materials season 2 is rated 12 by the BBFC. 2) What audience pleasures are offered by His Dark Materials - The City of Magpies? Apply Blumler and Katz's Uses and Gratifications theory to the episode. Make sure you provide specific examples from the episode to support your ideas. Personal Identity: audience become immersed in main characters adventurous lifestyle (lyra) Personal Relationships: audience develop attachment to characters friend ships and want to have that in their personal lives  Diversion

language 1) Write an analysis of the episode The show is a fantasy television series based on fantasy novels. It was produced by BBC (British Broadcasting Corporation - same company who made Doctor Who) and HBO (American company). It is set in a multi-world reality with action moving between worlds. Lyra, the main character, has grown up an orphan who discovers that there is a prophecy that foretells that she will change the world. Will is a fugitive (runaway) from ‘our world’ where he killed someone in self-defence. They meet in a third world called Cittagazze which is run down and neglected. They learn from some kids there that all the adults (and kids when they come of age) are hunted and drained of their energy and basically changed into zombies by evil black clouds called ‘Spectres’. Meanwhile, an evil villain called Mrs Coulter is on board a ship with the Magisterium (male Priests in authority roles - like politicians.) She tortures a witch for information regarding Lyra and myst